Background
For over 15 years, David Wertheimer has been immersed in producing content, developing new technologies, and managing organizations (ranging from start-ups to divisions within publicly traded companies). With his appointment in early 2007 to head the Entertainment Technology Center at the University of Southern California (ETC@USC), Wertheimer has brought his expertise to bear on the technological and sociological implications of providing content to consumers who desire it at any time and any place.
The ETC’s Anytime/Anywhere Content Lab is a unique venue where the major content producers come together with technology, Internet, and consumer electronics to explore how to satisfy consumer demands for entertainment in the future.